Marketing

Fierce Madness 2026 hero image v3
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Fierce Madness Drug Name Tournament 2026—Sweet 16 voting open

It’s time once again for Fierce Pharma Marketing’s annual #FierceMadness tournament, in which 64 newly minted drug names will go head to head.
Andrea Park Mar 24, 2026 4:15pm
Rising Stars in Pharma Marketing QA series header image
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Know a rising star in pharma marketing? Nominate them here

Jan 1, 2026 8:00am
whale jumping out of water
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Orca rides $250M funding wave toward cancer cell therapy launch

Jan 9, 2026 11:19am
change direction new plan alter arrows move reprioritize
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Cybin alters state to become Helus Pharma for Nasdaq trip

Dec 19, 2025 10:30am
New CEO executive boardroom leader
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Amgen obesity marketing head Boulton departs to lead Prolynx

Dec 11, 2025 10:40am
Boerner
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BMS touts commercial execution, reckons with clinical setbacks

Jul 31, 2025 11:10am